Thinking about utilizing Facebook’s Daily Deals feature to bring in local business? Think again. Facebook has pulled the plug on the local deals offering after rolling it out just four short months ago. Facebook Daily Deals was introduced as a competitor to Groupon, Living Social, and other deal sites but failed to find legs in [...]
Continue reading...08/22/2011 By 1 Comment
Know the Lingo: Demystifying Design Speak
Sometimes, we designers forget that not everybody lives and breathes graphic design, and we can be guilty at times of throwing around odd terms like vector, ghosting or sans-serif and expect everyone to know what we’re talking about. It’s almost as if we have our own secret language, and it can be baffling if you’re [...]
Continue reading...08/15/2011 By Leave a Comment
Hello, My name is ‘Heello’
It’s been an exhausting, but exciting summer of startups. It has felt like every other day, someone is asking me, “have you tried out ____” yet? I can’t keep up. Today it is no different– I’m staring at the interface of Heello, a virtual twin to Twitter and I’m asking myself what the big deal [...]
Continue reading...08/10/2011 By Leave a Comment
Should You Hire a Professional Designer to Create Your Logo?
Starting a new business can be described at the very least as… overwhelming. With tons of start-up costs, new business owners are faced with cutting corners wherever possible; and unfortunately, many decide to skimp on their logo. Many people don’t understand how important and valuable a good logo is. It’s the first impression people get [...]
Continue reading...08/08/2011 By Leave a Comment
How solid is your Facebook strategy?
If you’re running your company’s Facebook without a social media strategy, you are cheating yourself out of real results. Setting up and using Facebook may be free, but that doesn’t mean your should be shortsighted on the time, effort, and careful planning it takes to boost your business’s social potential. I’d like to spend a [...]
Continue reading...08/01/2011 By Leave a Comment
Inspire Better Creative with a Creative Brief
The Creative Brief is just that; a brief document that focuses on the creative aspects of a project, and an important compliment to the equally important Project Brief. Without this nifty little document, the designer is flying blindly and often has no information from the client other than, “I want it to look cool.” (By [...]
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